ChangZhou FENGJU Machinery Equipment CO., LTD , https://www.czfengjumachinery.com
It has been half a year since China’s commercial vehicle comprehensive country III was implemented. The parties’ arguments such as the vast sky are difficult to count. The users of ordinary commercial vehicles have seen the flowers and tremble in the fog from the initial state of the country III.
As the giant of China’s engine market, Guangxi Yuchai’s victory in the new market game of the State III engine depends on what? Recently, the reporter went to Yuchai’s headquarters in Yulin, Guangxi and interviewed some relevant leaders of Yuchai State III.
Guangxi Yuchai Machinery Co., Ltd. Sales Company Deputy Director of Truck Marketing Zhang Peng
Yuchai State III Truck Engine: Conquer Heroes
Since July, due to the large amount of overdrafts of commercial vehicle sales, especially trucks, in the first few months of the implementation of State III, sales in the first half of the year accounted for almost two-thirds of all companies’ annual sales. Yuchai is no exception. Zhang Peng said that the sales of the four Yuchai truck engines increased significantly in the first four months of this year, and declined in July. Since August, consumers’ sentiment has faded and sales have begun to rebound. As of August, Completion of 69% of the annual sales target.
Zhang Peng further explained that China's Truck III engine started relatively late with respect to passenger cars. After Yuchai entered the market in 2005, Truck Group III engines entered the market in small quantities. Currently, there are nine major series of products that ensure bulk supply of the market. The new-generation YC6MG, YC6M, YC6L, and YC6A heavy-duty electronically controlled engines integrate advanced technologies such as four-valve and in-cylinder braking, significantly increasing the intake and exhaust flow area of ​​Yuchai’s heavy-duty engines, and improving the intake and exhaust of the engine. Efficiency, while reducing noise, and the application of fuel injector neutral technology, makes the fuel atomization more uniform, more fully burned, so as to achieve the purpose of engine energy conservation. The application of in-cylinder brake technology is conducive to improving the brake efficiency of the whole vehicle and ensuring safer driving; at the same time, the service cycle of brake pads and brake hubs is prolonged, the operational efficiency of vehicles is improved, and the maintenance cost of the brake system is reduced. He also mentioned that the YC6L 8.4-liter product was particularly praised for its fuel-efficient and low-noise performance after being marketed by Liuqi and Dongfeng. Another YC6M four-valve gas electric control III engine has 290 horsepower, 310 horsepower, 340 horsepower three power segment models, has been exported in small quantities, there are two heavy truck companies in the country will soon put in batch to install this engine Heavy truck. Under the background of rising oil prices and frequent oil shortages, electronically controlled gas engines also have broad prospects for development.
In the current fierce competitive situation of the State III engine in China, Zhang Peng has full confidence in the Yuchai National III heavy-duty truck engine. He said that Yuchai has an independent electronic control and calibration capability for this company in China. The calibration technology is the core of the development of electronically controlled engine products. The perfect electronic control system integration technology is also a distinctive feature of Yuchai's electronic control technology. Moreover, Yuchai’s powerful electronic control expert service team, electronic control R&D team consisting of more than 10 PhDs, and well-equipped “electric control diagnostic instruments†will provide Yuchai with a favorable market position.
Guangxi Yuchai Machinery Co., Ltd. Sales Company Deputy Director of Customer Service Center Zhong Xiaobo
Yuchai State III Service: Immaculate "Combination Boxing"
For the State III service, Zhong Xiaobo, deputy director of the customer service center of Yuchai Machinery Co., Ltd. sales company, said directly that “service is the core competitiveness of the futureâ€. When it comes to services, Yuchai’s good reputation in the industry is beyond doubt.
"The country III in China is a new thing for many people. It is not easy to understand it all at once. Therefore, Yuchai must do a good job of marketing the National III engine. It is very important to have a good 'people' relationship. "Zhong Xiaobo said. “At present, the Yuchai Commercial Vehicle III engine is used nearly 20,000 units nationwide. After passing the market inspection, the most common problems are mainly due to the poor quality of the oil, resulting in engine wear and blockage, resulting in engine powerlessness; complete vehicle circuits and lines. The adaptation needs to be more careful."
To solve these similar problems with the sale of State III engines, Zhong Xiaobo introduced Yuchai's complete service system. First, staff training. Yuchai started training in key areas of the country in 2003. In 2007, the training was extended to the whole country. Currently, two phases of training on electronic control capabilities have been completed nationwide. The third phase of the “State III Service Ability Improvement†training is now under way. With emphasis on practical operational capabilities, nearly 1,500 service stations across the country have completed training and are capable of independent processing. Second, accessory protection and troubleshooting. Yuchai has a four-level fault handling system for “service station—technical engineer—headquarters—technical centerâ€. At the same time, the group has more than 30 Yuchai accessories monopoly companies in the country, and it is expected to invest RMB 50 million in the national III spare parts this year. User needs. Third, equipped with "electronic control diagnostic instrument." This is Yuchai's necessary “qualification†as a new service station. At present, 600 service stations nationwide have been equipped, covering major domestic trunk roads and key areas.
Zhong Xiaobo is particularly proud of Yuchai’s National III service expert team. He said that Yuchai has 40 professional service engineers and nearly 20 electronic doctoral doctors. These experts are the strong backing of Yuchai State III's services.
Talking about the after-sales service of the Truck III engine, Zhong Xiaobo thinks that although the Yuchai Truck III engine is not involved at present, Yuchai has been fully prepared to meet the market demand in the future.
In the new market game of the China III engine, Yuchai responded promptly to changes in the market. Under the strong backing of technology and services, the internal management of the sales company continued to increase, and the offices took full advantage of their strengths to carry out their work. The sales team is more mature. We expect and believe that Yuchai will stand out in this new round of “shuffleâ€.